Instagram Reels vs IGTV – what’s the difference?
Instagram has a lot to offer with its video features IGTV and Reels. Find out which one to use in this blog post.
Website copywriting: Why should you hire a copywriter for your website?
The pros of hiring a copywriter for website copywriting, as well as a list of all that could go wrong if you write it yourself.
Influencer marketing – is it for you?
Influencers can be valuable assets to your business. We explained how and why to incorporate them in your marketing.
Image Extensions – a new addition to Search campaigns
Image extensions are Google’s latest addition to text Search ads. Google is constantly changing and upgrading options and features, and while these have so far been all additional text extensions this time a major step forward has been made, and with text, we get the ability to add an image.
TikTok 101: Why include it in your social media strategy?
The article talks about the TikTok social media platform and why brands should consider including it in their social media strategy.
Coronavirus: Social media communication in travel and tourism industry
Coronavirus crisis: How the ongoing pandemic has impacted social media communication for the travel and tourism industry around the world
Instagram Story Vs Facebook Story – Which One To Use?
By now, you probably know that the two most prominent social media giants, Facebook and Instagram, are owned by the same company. But, if you don’t, here’s a newsflash for you, back in 2012. Facebook’s CEO, Mark Zuckerberg, announced that his network would purchase the already famous platform, Instagram, for a whopping sum of 1 […]
Why Include Facebook Collection Ads In Your Digital Marketing Strategy
Still not using Facebook advertising? Start now. Facebook Collection Ads are a relatively new form of Facebook advertising that offers a unique advertising experience on this platform. But let’s start with some general numbers. In 2019, Facebook Ads had over 7 million advertisers worldwide coming from all industries you can imagine. It seems that everyone finally […]
Is Digital Advertising Making You Mad
One thing we’re all forgetting, when it comes to digital advertising, and seeing the results of it, is we’re getting something for free. We should know better though.
Email Copywriting Guide: Bring the A-Game to Newsletter Marketing
There is a couple of things you should learn to start seeing success from your email marketing. One of those skills is definitely copywriting. By reading this blog post, you’ll pick up some useful advice on that topic.
Social media calendar – How to plan your content and which tools to use
Do you want to know how a social media content calendar can help you stay organized, not lose track of anything important and improve your strategy?
Demographics vs intent targeted advertising – which is more important?
Demographic targeting vs intent targeting – which form of targeted advertising is better and how should they work together?