In this article, we'll explore the power of personalization in marketing design campaigns. Learn how to use this precious tool from the efficient...
Video advertising is not just about showcasing and talking about your product; it is about engaging your audience. You can achieve different...
Advertising agency roles can sometimes be a challenge to understand, especially if you don't work in marketing. This blog post should serve...
Smooth scroll is a technique used in web design to enhance user experience by providing fluid transitions as users navigate through a webpage...
Have a product or a service that you know is wanted on the market? Targeting the right audience will surely help with delivering ads to your...
Why is the CTR so important for your advertising? Find out the best practices for improving your click-through rate.
AI in web development. A passing trend or a new reality? AI is used in many roles today and it seems to dip into nearly every part of our lives...
Era of Universal Analytics has passed. Time has changed from old, desktop environment. Find out if you should you use GA4 or some of alternatives...
Most B2B websites fail at converting visitors. B2B conversion optimization process can transform your site into a lead generation machine.
Omnichannel marketing can be a highly effective strategy for businesses as it seamlessly integrates various communication channels, providing...
A list of conferences we’ll participate in and lectures and seminars we’ll hold in 2023 will be updated during the year.
SEO myths are widespread. We reveal the ten most common or most significant ones to help you save time and money.
Discover how hashtags shape online visibility and enhance content discoverability in this insightful exploration. The digital landscape is ever...
How to set an marketing agency hourly rate for your clients to ensure good profitability and happy clients
Dive into the digital playground of 2024 with our guide to the hottest social media trends. From Instagram's authenticity revolution, where...
In today's digital age, website speed is a critical factor influencing user experience and search engine rankings. Slow-loading websites can...
If you deal with Google advertising actively, create, manage and optimize campaigns, you have probably come across the concept of Quality Score...
What is creative effectiveness and why should you care? Well, it's a final goal of a good creative - if it doesen't sell it isn't creative.
An analysis of the practices and design solutions before and after the emergence of computers, followed by an exploration of the emergence and...
In this article, our Petar shared my experiences doing business in the USA. You can find 16 Business Lessons I learned as co-founder of a marketing...
Learn the best practices for creating a Google Ads account. Discover all the differences between various avaiable campaign types.
There is no marketing strategy without quality analytics and data. Find out how to make data-driven decisions in digital analytics.
Dark mode on everything - a buzzword you must have heard of in recent years and a large range of devices and apps that are supporting it nowadays...
Advantages and disadvantages of advertising on Facebook vs Google Ads. Leverage the strengths of each platform to maximize your digital marketing...
Engage with the WordPress community to improve your skills, keep up with the latest development trends, and collaborate with like-minded professionals...
You’re staring at a spreadsheet, trying to split up your digital marketing budget in the smartest way possible. Facebook? Instagram
What Are YouTube Shorts? YouTube Shorts Format is a dedicated section on YouTube, focusing on short-form content like vertical videos
In this article, we will explain why SEO is important, what its benefits are, and why it should be part of your marketing strategy.
BeReal, as an innovative platform, offers a unique opportunity to break free from the confines of traditional marketing strategies. Embrace...
A Good Place to Start You got the green light from your boss to improve the marketing of the company