Do you have both sales and buyback options on your web shop? Check out this blog post to learn how to set up Data Layer and Google Tag Manager...
The synergy between keyword relevance, landing page content & data-driven research is essential to improving Google Ads ad performance
Learn how to use essential tools and strategies to foster growth, enhance user experience, and create a thriving community.
TikTok ads are paid marketing campaigns that help businesses reach their targeted audiences on the platform.
Should you handle in-house marketing or bring in a marketing agency? We bring you a overview of the differences in this blog post.
In this article, we'll explore the power of personalization in marketing design campaigns. Learn how to use this precious tool from the efficient...
Video advertising is not just about showcasing and talking about your product; it is about engaging your audience. You can achieve different...
Advertising agency roles can sometimes be a challenge to understand, especially if you don't work in marketing. This blog post should serve...
Have a product or a service that you know is wanted on the market? Targeting the right audience will surely help with delivering ads to your...
Why is the CTR so important for your advertising? Find out the best practices for improving your click-through rate.
Era of Universal Analytics has passed. Time has changed from old, desktop environment. Find out if you should you use GA4 or some of alternatives...
Most B2B websites fail at converting visitors. B2B conversion optimization process can transform your site into a lead generation machine.
Omnichannel marketing can be a highly effective strategy for businesses as it seamlessly integrates various communication channels, providing...
SEO myths are widespread. We reveal the ten most common or most significant ones to help you save time and money.
If you deal with Google advertising actively, create, manage and optimize campaigns, you have probably come across the concept of Quality Score...
Learn the best practices for creating a Google Ads account. Discover all the differences between various avaiable campaign types.
In this article, we will explain why SEO is important, what its benefits are, and why it should be part of your marketing strategy.
BeReal, as an innovative platform, offers a unique opportunity to break free from the confines of traditional marketing strategies. Embrace...
A Good Place to Start You got the green light from your boss to improve the marketing of the company
The buzzword of the year If you work in marketing, you know that AI has been a hot topic for
TikTok could be very valuable to your business if you know how to use it. In this blog post, you'll learn all you need to know about this popular...
One thing has become clear in the sea of marketing data: the days of one-size-fits-all marketing are over. Psychographic targeting has become...
An Instagram giveaway can be a great tool to increase your following, engage with your community, and spread brand awareness. We explained why...
By setting the audience targeting correctly and with a message tailored to that audience, a lot can be achieved.
Ad extensions are to ads the same as the spices are to our food. Something extra that makes them better.
In this blog, you will find out more about what makes a good employer branding strategy and why it's important.
How to create a successful LinkedIn content strategy and grow your Page? Find out useful suggestions in this blogpost.
If you're thinking of rebranding or redesigning your logo, but not sure you need one; this post will provide the answers you seek.
How to make your digital marketing strategy stand out and what to avoid, find out in this blog.
So you want to know if you’re fit for Kontra? Hi there, if you opened this post and started reading