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Brands on BeReal: How to leverage it for your SoMe strategy?

BeReal, as an innovative platform, offers a unique opportunity to break free from the confines of traditional marketing strategies. Embrace...

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How to run an engaging Instagram giveaway

An Instagram giveaway can be a great tool to increase your following, engage with your community, and spread brand awareness. We explained why...

Marketing strategy

5 things to avoid in your digital marketing strategy

How to make your digital marketing strategy stand out and what to avoid, find out in this blog.

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What Does It Mean To be Fit For Kontra?

So you want to know if you’re fit for Kontra? Hi there, if you opened this post and started reading

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Instagram Reels vs IGTV – what’s the difference?

Instagram has a lot to offer with its video features IGTV and Reels. Find out which one to use in this blog post.

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Kontra Listed by Clutch as One of the Top 1000 B2B Companies in the World

Our team here at Kontra woke up to a thrilling announcement from Clutch one morning! We were just awarded one

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Social media engagement – How to get it?

Learn some practical tips and tricks on how to increase your social media engagement and create fun interactive social media posts.

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How to write good copy for a Facebook ad?

Writing a good copy for a Facebook ad is not easy, but it's extremely important. It can influence the performance of your ad quite a bit.

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The secret to creating content for so-called, boring industries

You might think your business is boring, and that content for "boring" industries has no place on social media. This blog post talks about that...

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How to achieve greatness with your social media content?

As the number of brands present on social media is growing by the day, it is important to somehow stand out. Know your audience, and deliver...

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5 signs that you might be a perfect fit for a digital marketing job

A blog post about the top five traits of someone who might be a perfect fit for a digital marketing job.

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Why Facebook Reactions Affect Your Page Visibility?

A blog post about the interesting connection between Facebook emoji reactions and page visibility determined by the Facebook algorithm.

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Social media crisis management

How to manage a social media crisis as a community manager in the best possible way? Read our article and learn a few useful tips.

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The short history of social media: How did it all start?

How much do you know about social media which you use every day? We prepared an infographic which shows the evolution of all the major social...

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Start writing the blog already!

Blog is one of the key tools in content marketing, at least it has proven to be for us. This blog will give you a handful of tips and advice...

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Infographic: A Day in the Life of a Community Manager

Contrary to popular opinion, a community manager is not a person who just scrolls through social media all day. To find out what a typical day...

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Community Management vs. Social media Marketing: Where is the difference?

People often confuse these two terms so let's break it down: what is the difference between community management and social media marketing

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Branding through social media

Read this article and find out how to build a successful brand with a little help of social media.

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Custom content – the shining star of social media

Content is the king. Any business or brand is communicating with its audience through it. Your message will be accepted that much better if...

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Doing social media in-house or hire an agency?

You have a company and want to make your presence on social media better but you're torn between two choices: to do it in-house or hire an agency...

Google vs Facebook

Why Facebook isn’t and won’t ever be Google

We are often asked by our clients (also other companies): "What is the best pick for me and which one will bring me the best results?"  That...

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Why is blog necessary if you work in tourism?

You work in tourism and are interested to create a lasting relationship with your customers, but don't know where to start? Read our blog post...

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How to make social media content you’re posting amazing?

Want to know how to create interesting and captivating content for your social media? Read through this article and get some amazing quick tips...

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Why you need to include Instagram Stories into your social media strategy

Find out how you can use Insta stories to build a stronger bond with your followers on Instagram.

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4 reasons why you can’t avoid social media if you work in a tourism

Read about the main reasons why you shouldn't avoid social media if you work in tourism.

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4 questions to ask yourself if you don’t see results from your Facebook page

Learn how to achieve better results with using your Facebook page as a form of marketing.

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What is Facebook EdgeRank and why is it important?

This article will help you understand how exactly Facebook EdgeRank algorithm works and what you need to do that your content achieves the best...

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5 big bang social media theories

The text brings 5 theories about social media along with 5 advice on each and it's inspired as well as enhanced with the popular TV show theme...

giving away

Why you first have to give to receive

Learn why it is absolutely essential for a business to share some of their work for free

Organization

How to be efficient in community management support – tips&tricks

An article about everyday's work of a Community Manager and how not to fall into its traps, thus avoiding mistakes.